Tool · free

Discount campaign impact calculator

Enter list price, discount rate, quantity and unit cost. See discounted price plus sales and gross profit loss instantly.

All tools Average order value target

Campaign inputs

$
%
$

Sales loss = price x discount% x quantity. With cost fixed, gross profit loss matches.

Why you need this

A campaign starts as 'a small discount'; multiplied by quantity the loss grows. With cost fixed, the whole discount comes out of gross profit.

This tool shows sales loss and gross profit loss together; it does not assume extra volume.

How it is calculated

Discount per unit = price x discount rate. Discounted price = price - discount per unit. Sales loss = discount per unit x quantity. With cost fixed, gross profit loss equals sales loss.

How to read the result

Gross profit loss is the direct campaign cost. Offsetting it needs extra orders; this tool does not assume that lift, only the loss amount.

This tool is for information only.

Frequently Asked Questions

Why does gross profit loss equal sales loss?

With unit cost unchanged, the full discount leaves contribution. If cost also changes, interpret accordingly.

Does this include sales lift?

No. It only shows the loss amount; model any extra orders separately.

What about 100 percent off?

The math works, but treat it as a giveaway scenario.

Can I email myself the result?

Yes. Use Email me the result with your name, email and phone and we will send the summary. Our team may also contact you if helpful.

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